GENAI TOOLS IN INDIA

India's digital businesses are innovating faster with Data + AI, says Databricks founder
The Silicon Valley's data and AI company Databricks recently committed a $250 million investment in India over the next three years towards local R&D, talent development, and enterprise adoption of AI.

How GenAI Is rewriting the rules of product management
Artificial Intelligence (AI) and Generative AI (GenAI) are upending product management as we know it. From ideation and automating behavioural data to iteration and changing team dynamics, here’s how the emerging technologies are changing the scope of this field, and what you can do to stay ahead of the curve.

Why product management is one of the most valuable skills in a tech-driven economy
The field of product management is evolving due to AI, complex customer needs, and rapidly changing business environments. This transformative programme by India’s premier B-school will prepare every product manager for future success.

Mastering strategic management: Here's what it takes to become a future-ready leader
Strategic management is increasingly in demand as macro disruptions affect how companies and industries function. Here’s how one of India’s top B-schools is priming mid- and senior-level executives to meet these challenges in the age of AI.

“It’s no longer a cost thing”: GCCs shift from support units to strategic value creators
The final round of Bosch Conversations in Bengaluru, in partnership with The Economic Times, highlighted the shift of GCCs from being operational outposts to emerging as value engines capable of driving both core transformation and new market creation.

Far from madding crowds: Good planning, modern tech can prevent deadly stampedes
India faces recurring stampedes at large gatherings, exacerbated by inadequate crowd control and predictable triggers. To mitigate these tragedies, the article advocates for multidisciplinary teams incorporating technologists and social scientists. These teams would leverage data analytics, AI, and insights into human behavior to develop culture-specific models for predicting and preventing dangerous crowd surges, ultimately ensuring safer public events.
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Engineers at frontlines of AI are least optimistic about it, shows report
Despite engineers driving AI adoption in India, they express anxiety about its impact on their careers, contrasting with the optimism of MBA and B Com graduates. The rise in job switching is fueled by technological disruption, competition, and unmet salary expectations.
India's job market sees high mobility, many seeking new roles: Report
A Michael Page report reveals high job mobility in India, with 62% of professionals negotiating raises and 37% succeeding. Professionals prioritize purpose, ethics, and flexibility, driving proactive career management. While GenAI adoption is high, only 31% feel prepared, highlighting the need for structured training and clear communication from employers to retain talent.
Clearer policies and training essential to harness AI's full potential: Survey
A Michael Page report reveals India's lead in GenAI adoption, yet a preparedness gap exists, fueling job security concerns. While trust in leadership and transparency are high, professionals seek better pay and internal advancement. Inclusivity remains a challenge, with ageism prevalent. Flexibility is now a baseline expectation, with hybrid work holding steady.
Why every business leader now needs to speak the language of AI
What will distinguish leaders of tomorrow is not their awareness of Artificial Intelligence (AI) but a foundational knowledge to ask questions of AI systems, deploy them strategically, and weigh in on the ethical ramifications. An online Leadership with AI programme, which integrates GenAI and Agentic AI, could be a step forward in the AI-led leadership race.
Freshworks bets on agentic AI to drive enterprise growth in 2025
Speaking on the sidelines of the Freshworks’ experience event in Mumbai, Shelton Rego, vice president - India business, said the company is using about 40 foundation models to build its own stack. By the end of 2025, it hopes to launch a lot of agentic AI services.
Strategic marketing for leaders: Equipping professionals to lead in the AI age.
For professionals aiming to advance into leadership roles, a strategic marketing programme is more than just upskilling—it is about staying relevant in a market where digital and data-driven approaches are reshaping traditional marketing boundaries. Here’s how IIM-C’s Strategic Marketing for Leaders: Leveraging AI for Growth goes beyond conventional marketing education, offering an integrated approach that enables professionals to lead in an AI-first business landscape.
Mixed reality content startup Flam raises $14 million from RTP Global, others
The Bengaluru- and San Francisco-based company will use the funds to expand in various markets, including the US, Europe, and the Middle East. Flam also plans to invest in product development across GenAI-based tools for 3D asset generation, analytics, and an integrated advertising suite.
AI adoption can boost revenue by 10%, cut costs by 15% for media industry: EY
An EY report highlights that AI adoption can significantly aid media and entertainment companies. AI is projected to increase revenues by 10% and reduce costs by 15%. India, with its talent pool and AI ecosystem, is positioned to lead this transformation, leveraging AI for content creation, optimisation, and audience engagement.
IIMs revising curricula faster to keep pace with AI, business disruptions
Indian Institutes of Management are rapidly updating their curricula to incorporate AI, GenAI, and ESG principles, driven by evolving corporate demands. New courses like 'Token Economy' and AI-powered case discussions are being introduced. The focus is on equipping graduates with tech-savviness, strategic thinking, and practical skills for a digital-first, sustainable business landscape.
VCs should understand that AI is a ‘product’, not a ‘company’: Ronnie Screwvala
Screwvala believes India will become the largest consuming market for AI globally. “Not the hyper-advanced AI, but that base-level, accessible AI. Look at the Ghibli trend. Think of how platforms like Facebook grew their largest non-US user base in India. That’s going to happen with AI too. The native Indian user will learn AI faster than most, leapfrog the curve, and adapt quickly.”
Local insights drive Google's global AI evolution as Gemini gains ground
Adoption in the country lags due to a lack of skills or guidance, difficulty getting started, and a lack of time or resources, a survey by Google and Kantar showed.
Google Gemini, a collaborator to fulfil humans' creative desire, curiosity: VP Shekar Khosla
Google Gemini, the generative artificial intelligence tool of technology major Google, can be a great collaborator for humans in fulfilling their creative desire and curiosity - from creating customized videos just on a basis of a prompt, classes for students, troubleshooting through visuals, converting reports into a podcast for simple understanding, and what not. The use cases are endless.
Worst of perception is over, but is business risk over? Out of many dozens of IT stocks, 6 stocks you need to keep an eye on
The street responds to a set of numbers in a certain way at one point of time. At a different point, it will respond to a similar set of numbers in exactly the opposite manner. There are a couple of big lessons on investing in this. First, that street always thinks ahead and tries to price in whatever news is expected. Second, it pays a premium for the management being transparent. The way the street responded to the Q4 numbers of the IT majors underscores this.
IT firms pass on AI-led gains as clients seek cost savings
Will artificial intelligence combined with the challenges brought about by the tariff war upend the dyed-in-the-wool business model of the IT industry? India’s largest IT firm, TCS, is taking the cost savings from “AI for IT” projects to fund new “AI for business” programmes to gain market share.
AI startups look for acqui-hires, mergers to accelerate journey
Some of the startups that have made acquisitions in the last two years include Krutrim and Sarvam, with many companies evaluating potential deals, ET has learnt. A Krutrim spokesperson said in a statement that the company is building a full AI stack, including silicon design and advanced AI chips such as Bodhi 1 and Bodhi 2, which are being developed by its engineers.
Freud at your fingertips: Many people are using ChatGPT as their therapist. Is there a business opportunity in AI-powered therapy?
As AI chatbots become increasingly sophisticated, individuals are exploring their potential as therapeutic tools, with some even preferring them over human interaction due to accessibility and perceived lack of judgment. While experts acknowledge the benefits of AI in mental health, particularly for managing documentation and providing initial support, concerns remain about emotional detachment and the potential erosion of interpersonal skills.
JP Morgan plans e-banking leap with its India-built AI
With a strong technology presence in India, JP Morgan Chase & Co bank has one-third of its around 63,000 technologists across Mumbai, Hyderabad, Bengaluru and Pune, creating solutions to aid cloud computing, integrating AI and improve digital banking.
India a global leader in Agentic AI adoption: Deloitte report
The report also highlighted the increasing focus on multi-agent workflows, where sub-agents collaborate under a master agent's supervision to perform goal-oriented actions. Notably, 50% of Indian businesses identified these workflows as a key priority area.
How Generative AI is transforming industries and building new startup opportunities
India’s burgeoning AI adoption presents a unique opportunity for startups to innovate and thrive.
'India has the workforce of the future, with learners investing in key skills'
By 2030, India will have one billion people of working age, making it a crucial market for Coursera, which sees growing demand for skills like GenAI, cybersecurity, data science, and risk management. The platform also observes increased women learners, with a 296% rise in female GenAI enrollments.
90% women consider generative AI crucial for career growth: report
As per a report by Nasscom and BCG, women want to put in effort to learn AI and GenAI technology to further career growth. The survey findings revealed that one in five women use GenAI tools almost daily with about 35% of senior management women reporting daily usage.
90% women see GenAI as pivotal for career growth, but only a third feel ready to use it: Report
The report, titled ‘GenAI: The Diversity Game Changer We Can’t Ignore’, was launched on the sidelines of the Nasscom Global Inclusion Summit in Bengaluru. It analyses the adoption of AI/GenAI among women and proposes actionable steps to foster an inclusive environment and promote sustainable growth.
Indians less worried, more optimistic about AI impact on work: Report
A Boston Consulting Group report has found that Indians are more confident than worried about the impact of artificial intelligence and generative AI on their work, with 54% evincing confidence compared to only 13% showing signs of anxiety. The report, based on BCG's AI at Work 2024 report, found that 42% of respondents globally reported confidence about AI and GenAI's impact on their work, compared to 26% last year.
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